From understanding semantic meanings to revolutionizing search capabilities and personalizing experiences, explore the possibilities of vector-based AI in generating captivating content, enhancing data management, and unlocking insights.
Discover how Google's AI technology transforms digital advertising, optimizing results and shaping the future of marketing. Learn how AI powers asset creation, responsive ad delivery, smart bidding, and conversion attribution models.
Discover the benefits of call tracking for conversion tracking in this informative blog post. Learn what call tracking is, how it works, and why DiscoverTec prefers CallTrackingMetrics as our go-to call tracking platform.
Follow our easy guide to learn how to add your business name and logo to your Google Ads campaigns and to help you stand out in the digital marketplace.
Discover the benefits of using a headless CMS for your website or application. Find out how headless CMS differs from traditional CMS and explore some popular headless CMS options.
AI is taking over the business world, but what does that mean for you? Check out our guide to learn how AI is revolutionizing processes and improving efficiency across industries.
Learn why content marketing is more important than ever for reaching and engaging with your target audience, increasing brand awareness, and driving more sales. Discover how AI is revolutionizing the industry and paving the way for more personalized content in 2023.
Are you looking for ways to make sure your website is accessible and SEO-friendly? Learn how they work together, and the steps you can take to ensure your CMS is optimized for SEO and accessibility while boosting organic traffic.
You’ve heard Google is replacing Universal Analytics with Google Analytics 4, and you don’t know where to even start in making the switch. No worries—our how-to guide will give you the tips and resources you need to plan and successfully implement your GA4 migration.
SSL certificates are integral to protecting your customers’ data and establishing your site’s credibility. Learn how they work and how to select the best SSL certificate for your business’s needs.
Your digital marketing agency should be putting in the work for you. If they’re not, read why DiscoverTec might be the answer to your marketing woes.
The threat of ransomware is growing more serious by the day. Learn how to protect your company in this blog from DiscoverTec.
When the three kinds of web development are discussed, full-stack web development’s contribution to the build process is sometimes underestimated.
Google now offers a wealth of solutions beyond the typical SERP which are each specifically designed to solve immediate problems.
Hurricane season starts every June in the United States, with companies evaluating their readiness to weather the storm if a big one hits home.
The words “coder” and “programming” are a bit loaded. For people working outside the technology field, these terms could conjure up a clichéd mental image.
Google and Bing have designed their search engines to provide direct, fast, and accurate answers to the questions posed by web visitors. After all, they are called Search Engines – not Website Finders.
The most fundamental aspect of front-end web development is the primacy of the user’s needs. By understanding who will use the website or app, and what are their functional needs, front-end teams are able to deliver outstanding online experiences.
This year, many companies across the world are grappling with the long-term implications of a distributed workforce. Some employers are now fully and permanently remote. Others are bringing team members back to the office, to regain some of the creativity and camaraderie that was lost during the pandemic.
The three kinds of web development are front-end, back-end and full-stack. Each of these arenas have their own specific priorities, but all must work together effectively to produce functional, optimally performing websites that fulfill certain goals.
Have you ever been frustrated when you are trying to search for something specific on Google? For example, every time you search for what you want, 8 million results come back, but none of the results seem to match exactly what you’re actually looking for?
By understanding how local search works, you can take steps to gain more online real estate and keep sales flowing through your website and make up for any loss of customers showing up on your doorstep.
If your website isn’t ADA compliant, chances are your making one of these top 5 mistakes. See our breakdown of the most common issues we find on almost every site we test.
Our collection includes some of the most common tools and other more obscure tools you may not be as familiar with. Besides being helpful in some way, they also share another trait – they’re all FREE.
Is your website accessible to visitors with Dyslexia? If you’re not sure, get the facts here on what you can do and how the changes you make can have far-reaching benefits.
Although most disasters affecting IT capabilities can be traced back to human error, almost 10% of the issues people face with technology are the result of natural disasters.
Here at DiscoverTec, we pride ourselves on the work we do for our clients to help them market themselves and generate more business, which is why we are excited to announce that we have been chosen as one of the Top 20 Digital Marketing Agencies in Jacksonville by DesignRush!
Choosing the right ecommerce platform for and your business you may be one of the most important decisions you make. You might think Amazon is your only option, but you might be surprised to learn about Shopify. We will do a deep dive to help you learn more about the differences between the two.
We thought it would be interesting to interview some of our in-house IT guys on what the last year has looked like. We also get their perspectives on what the future could look like, how we have helped our customers through the pandemic, and how DiscoverTec can help companies moving forward.
Voice search is all the rage these days. And it's not just what the kids are doing. We're talking everyone, rather we should say, everyone is talking.
Making your website accessible to persons with disabilities is more important than ever. Learn more about where to begin and how to begin taking steps to towards ADA compliance for your online presence.
Voice search is all the rage thanks to voice-activated virtual assistants and smart speakers. Here’s a deep dive into the evolution and use of virtual assistants.
One of the most difficult tasks for any marketer is proving the success of a campaign. In this blog, our in house analytics expert Ryan Brooks breaks down how to measure the effectiveness of various types of campaigns.
Docker Swarm or Kubernetes? Our dev team weighs in on the containerization application debate.
You don’t have to be a tech company to enhance your workplace environment with technology. Here are a few tech tools we are using to improve business.
Faster load time certainly has many benefits, but at what cost? We’ll walk through the pros and cons of AMP speed page.
Keeping up with the latest digital trends can be tough. Digital trends are constantly changing and quickly evolving. Some will last, others will fizzle out. To help you keep up, here are a few of our favorite trends worth watching in the next year.
To understand how we got from back in the dark ages to where we are today, it is important to understand how technology evolves.
