On-site Digital Strategist
Plugged in: December 02, 2013
Melissa improves the ranking of our client sites by optimizing them to Google’s best practice guidelines. She has a tendency to balance out all the happiness in the marketing department by being Grumpy Cat in human form.
Google Analytics, Moz tools
Melissa is originally from Canada and came to Florida to escape the cold. She studied at Embry Riddle and worked in many different industries as a writer and editor before coming to internet marketing. In addition to writing the copy for clients’ websites, Melissa also analyzes the traffic to their site and makes recommendations on how to get more visits.
In her spare time, Melissa wrote three DIY books on gardening, screenwriting and navigating the insurance industry. She specializes in On-Page SEO and reheating day old coffee. If you see her without a coffee cup, move out of the way.
How do you explain your job to people who know very little about the Internet?
Most times I don’t tell people what I do because it’s difficult to know where to start. If necessary I go with the MOZ beginner’s guide of SEO that talks about robots and spiders.
Who is your favorite Internet celebrity?
Grumpy cat or Boo the Pomeranian.
What unique quality do you possess that you believe makes you good at your job?
My skills as a writer sets me apart because I have the ability to work on articles rather than outsourcing them.
What is your favorite thing about the Suite 400 space?
My favorite aspect of Suite 400 is the amount of available creative spaces.
Tell us one unique fact about your hometown, the place your family is originally from or a place you have lived in over the years.
Although Winnipeg is cold 10 months out of the year, it is the Slurpee capital of the world.