Safeguarding Patient Data: A Healthcare Provider's Guide to Cybersecurity
Understanding the importance of cybersecurity is paramount in mitigating any threats against your healthcare company.
Things To Know Before You Redesign a Website
Redesigning a website is a huge undertaking that needs to be done right the first time. Partner with a company that can help you make your redesign project a success.
5 Things to Do Before Launching a Google Ads Campaign
Don’t waste your Google Ads budget chasing low-quality traffic. Make sure you check your campaigns for the following things before hitting publish.
How to Set Up Conversions in Google Ads
Make the success of your digital marketing efforts defined and measurable by setting up conversion tracking.
Ensure Every Page Contains Proper Headings
Headings are one of the most important pieces of content on your page. Utilizing them properly can lead to usability, search engine optimization, and accessibility benefits.
Allow Users to Quickly Skip Content
Giving users the option of skipping non-informative or repetitive content is an important step in making websites accessible.
How To Fix Elements That Require Sufficient Color Contrast
Accessible text means having sufficient contrast between the font color and any background. Make sure your content is readable by all users on the web.
Writing Lists or Groups of Links Semantically
How you mark up your content can affect how a person using assistive technology can navigate your website. Learn why lists are important for accessibility.
Distinguishing Links by More Than Just Color
If your website links only change color when selected, then they aren’t accessibility compliant. Learn what you need to do to bring them up to speed.
Ensure Links Explain They Open in A New Tab
Ensure your links are accessibility compliant by having them explain when they open into a new tab or window.
An Introduction to Passkeys & How They Work
Uncover the power of passkeys in the realm of digital security. From their role in authentication to their use on various platforms, learn why passkeys, armed with cryptography and biometrics, are changing the way we protect our online accounts.
THE EVOLUTION OF TECHNOLOGY: PAST, PRESENT AND FUTURE
Take a journey through time and explore the evolution of technology in our article. We will delve into its past, discuss its present state, and speculate about what the future may hold for us.
How AI Can Be Used in Marketing
Uncover the transformative power of AI in the landscape of digital marketing. From data analytics to ad campaigns and SEO, AI is revolutionizing the way we interact with data and achieve business goals.
How can businesses plan for a natural disaster?
As Natural Disaster Preparedness Month unfolds, ensure your business is ready. Discover steps to plan, communicate, back up data, prepare remote work, and test your readiness with DiscoverTec's support.
How To Use AI To Grow My Business
Ever wondered how AI could apply to your business? Learn how AI can streamline your operations and drive growth with our comprehensive guide.
How Do You Prevent System Downtime?
Learn how to safeguard against system downtime with effective strategies for uninterrupted online operations.
New California Assembly Bill Impacts Website Owners & Developers
Discover the significance of California Assembly Bill AB1757 and its impact on web accessibility. Learn how compliance with WCAG 2.1 AA standards could shape the future of web development and inclusivity nationwide.
How Artificial Intelligence is Enhancing Digital Accessibility
Discover AI's transformative impact on digital accessibility for individuals with disabilities. Explore leading initiatives by Microsoft, Mentra, AudioEye, and accessiBe.
How Adobe is Using AI with Generative Fill in Photoshop
Ready to take your image editing skills to the next level? Read our latest article on Photoshop’s new Generative Fill AI feature and discover how this powerful tool can unlock new possibilities in design and creativity.
What Is Website Accessibility?
Learn how web accessibility is revolutionizing the digital landscape, making websites and web applications inclusive for everyone. Dive into the regulations, guidelines, and principles that govern web accessibility, and discover the impact it has on individuals with disabilities.
The Power of Vector-Based AI
From understanding semantic meanings to revolutionizing search capabilities and personalizing experiences, explore the possibilities of vector-based AI in generating captivating content, enhancing data management, and unlocking insights.
How Google Ads Uses AI Technology
Discover how Google's AI technology transforms digital advertising, optimizing results and shaping the future of marketing. Learn how AI powers asset creation, responsive ad delivery, smart bidding, and conversion attribution models.
What is Call Tracking, and How Does it Work?
Discover the benefits of call tracking for conversion tracking in this informative blog post. Learn what call tracking is, how it works, and why DiscoverTec prefers CallTrackingMetrics as our go-to call tracking platform.
How To Add Business Name & Business Logo to Your Google Ads Campaigns
Follow our easy guide to learn how to add your business name and logo to your Google Ads campaigns and to help you stand out in the digital marketplace.
What is a Headless CMS?
Discover the benefits of using a headless CMS for your website or application. Find out how headless CMS differs from traditional CMS and explore some popular headless CMS options.
The Rise of AI: Exploring the Possibilities of Artificial Intelligence for Businesses
AI is taking over the business world, but what does that mean for you? Check out our guide to learn how AI is revolutionizing processes and improving efficiency across industries.
Is Content Marketing Still Important In 2023?
Learn why content marketing is more important than ever for reaching and engaging with your target audience, increasing brand awareness, and driving more sales. Discover how AI is revolutionizing the industry and paving the way for more personalized content in 2023.
Make Sure Your CMS is Built for Accessibility & SEO
Are you looking for ways to make sure your website is accessible and SEO-friendly? Learn how they work together, and the steps you can take to ensure your CMS is optimized for SEO and accessibility while boosting organic traffic.
How to Migrate to Google Analytics 4
You’ve heard Google is replacing Universal Analytics with Google Analytics 4, and you don’t know where to even start in making the switch. No worries—our how-to guide will give you the tips and resources you need to plan and successfully implement your GA4 migration.
What SSL Certificate is Right for my Business?
SSL certificates are integral to protecting your customers’ data and establishing your site’s credibility. Learn how they work and how to select the best SSL certificate for your business’s needs.
Why You Should Fire Your Digital Marketing Agency
Your digital marketing agency should be putting in the work for you. If they’re not, read why DiscoverTec might be the answer to your marketing woes.
What is Ransomware, and How Can You Protect Your Company?
The threat of ransomware is growing more serious by the day. Learn how to protect your company in this blog from DiscoverTec.
Using Full-Stack Web Development Architecture To Deliver Digital Business Success
When the three kinds of web development are discussed, full-stack web development’s contribution to the build process is sometimes underestimated.
Up Your Search Game With These Handy Tools And Shortcuts From Google
Google now offers a wealth of solutions beyond the typical SERP which are each specifically designed to solve immediate problems.
Emergency Planning: How To Keep Your Data Dry In The Cloud Instead Of Soaked On-Premises After A Hurricane
Hurricane season starts every June in the United States, with companies evaluating their readiness to weather the storm if a big one hits home.
Back-End Web Development: Four Questions To Ask When You Are Deciding How The Back-End Will Work
The words “coder” and “programming” are a bit loaded. For people working outside the technology field, these terms could conjure up a clichéd mental image.
Updated guide (2022) to five of the most useful online calculators and converters from Google
Google and Bing have designed their search engines to provide direct, fast, and accurate answers to the questions posed by web visitors. After all, they are called Search Engines – not Website Finders.
How to Perfect the User Experience Through Modern, Intuitive Front-End Web Development
The most fundamental aspect of front-end web development is the primacy of the user’s needs. By understanding who will use the website or app, and what are their functional needs, front-end teams are able to deliver outstanding online experiences.
How to successfully protect valuable data and services with multi-factor authentication (MFA)
This year, many companies across the world are grappling with the long-term implications of a distributed workforce. Some employers are now fully and permanently remote. Others are bringing team members back to the office, to regain some of the creativity and camaraderie that was lost during the pandemic.
Three Kinds of Web Development
The three kinds of web development are front-end, back-end and full-stack. Each of these arenas have their own specific priorities, but all must work together effectively to produce functional, optimally performing websites that fulfill certain goals.
A Closer Look at Google's Search Operators
Have you ever been frustrated when you are trying to search for something specific on Google? For example, every time you search for what you want, 8 million results come back, but none of the results seem to match exactly what you’re actually looking for?
How To Help Your Local Customers Find You When They Don’t Leave Home
By understanding how local search works, you can take steps to gain more online real estate and keep sales flowing through your website and make up for any loss of customers showing up on your doorstep.
5 Most Common Accessibility Mistakes on Websites
If your website isn’t ADA compliant, chances are your making one of these top 5 mistakes. See our breakdown of the most common issues we find on almost every site we test.
11 Free Accessibility Compliance Tools
Our collection includes some of the most common tools and other more obscure tools you may not be as familiar with. Besides being helpful in some way, they also share another trait – they’re all FREE.
How People are Affected by Web Accessibility: Dyslexia
Is your website accessible to visitors with Dyslexia? If you’re not sure, get the facts here on what you can do and how the changes you make can have far-reaching benefits.
What is a Disaster Recovery Plan?
Although most disasters affecting IT capabilities can be traced back to human error, almost 10% of the issues people face with technology are the result of natural disasters.
DiscoverTec Ranked As A Top Performing Digital Marketing Agency By DesignRush!
Here at DiscoverTec, we pride ourselves on the work we do for our clients to help them market themselves and generate more business, which is why we are excited to announce that we have been chosen as one of the Top 20 Digital Marketing Agencies in Jacksonville by DesignRush!
Is Amazon the Only Option for Online Retailers?
Choosing the right ecommerce platform for and your business you may be one of the most important decisions you make. You might think Amazon is your only option, but you might be surprised to learn about Shopify. We will do a deep dive to help you learn more about the differences between the two.
DiscoverTec Employee Interviews With IT
We thought it would be interesting to interview some of our in-house IT guys on what the last year has looked like. We also get their perspectives on what the future could look like, how we have helped our customers through the pandemic, and how DiscoverTec can help companies moving forward.
Voice Search: Amazon, Google, Apple, What's the Difference?
Voice search is all the rage these days. And it's not just what the kids are doing. We're talking everyone, rather we should say, everyone is talking.
What is Digital Accessibility Compliance, and Why Does it Matter?
Making your website accessible to persons with disabilities is more important than ever. Learn more about where to begin and how to begin taking steps to towards ADA compliance for your online presence.
TECHNOLOGY
The Power of Voice-Activated Virtual Assistants
Voice search is all the rage thanks to voice-activated virtual assistants and smart speakers. Here’s a deep dive into the evolution and use of virtual assistants.
DIGITAL MARKETING
DEFINING THE SUCCESS OF A CAMPAIGN
One of the most difficult tasks for any marketer is proving the success of a campaign. In this blog, our in house analytics expert Ryan Brooks breaks down how to measure the effectiveness of various types of campaigns.
DEVELOPMENT
Does Kubernetes Trump Docker Swarm?
Docker Swarm or Kubernetes? Our dev team weighs in on the containerization application debate.
TECHNOLOGY
New Technology Making Waves at DiscoverTec
You don’t have to be a tech company to enhance your workplace environment with technology. Here are a few tech tools we are using to improve business.
TECHNOLOGY
AMP Speed Page: The Good and Bad of Faster Load Times
Faster load time certainly has many benefits, but at what cost? We’ll walk through the pros and cons of AMP speed page.
DIGITAL MARKETING
8 DIGITAL TRENDS IN 2018 WE’RE PRETTY STOKED ABOUT
Keeping up with the latest digital trends can be tough. Digital trends are constantly changing and quickly evolving. Some will last, others will fizzle out. To help you keep up, here are a few of our favorite trends worth watching in the next year.
